Vacancies

SALES OPERATION & CUSTOMER RELATIONS MANAGER

full-time Greater Accra 31 Jan 2025

Our client, a pharmaceutical manufacturing company, is looking to hire a Sales Operations and Customer Relations Manager to support and enhance the company’s operational effectiveness.

ROLE PROFILE

The Sales Operation & Customer Relations Manager will oversee sales forecasting, stock distribution management, and performance tracking while ensuring the Customer Relations Manager system is effectively utilized to drive customer retention and acquisition. He/she will work closely with sales, marketing, finance, and customer service teams to streamline operations, automate workflows, and ensure compliance with sales policies.

Additionally, he/she will develop and implement sales incentive programs, track key performance metrics, and drive continuous process improvements to maximize revenue growth and operational efficiency.

DUTIES/RESPONSIBILITIES

  • Develop and implement sales plans to achieve company objectives.
  • Analyse sales data to identify trends, opportunities, and areas for improvement.
  • Collaborate with leadership to set sales goals and targets.
  • Streamline sales workflows and processes to improve efficiency.
  • Ensure the use of customer relations manager tools and other technologies to track sales performance.
  • Identify and eliminate bottlenecks in the sales cycle.
  • Generate and review sales performance reports.
  • Track metrics such as revenue, pipeline conversion rates, and customer acquisition costs.
  • Act as a bridge between the sales team and other departments (e.g., marketing, production, Logistics).
  • Ensure alignment between sales initiatives and company objectives.
  • Train and support the sales team on tools and processes.
  • Manage sales forecasts to ensure accurate revenue predictions.
  • Develop and execute strategies to improve customer retention rates.
  • Build and maintain long-term relationships with key customers.
  • Ensure customer inquiries, issues, and complaints are resolved promptly and satisfactorily.
  • Collaborate with the support team to enhance service quality.
  • Gather customer feedback and analyse it to improve products, services, and processes.
  • Communicate customer needs and expectations to the sales and product teams.
  • Drive programs that ensure customers achieve their desired outcomes with the company’s products or services.
  • Manage and ensure communication with customers/distributors/vendors on order processing, management, and fulfilment
  • Manage sales administration processes in preparing quotations, issuing purchase orders, processing orders, and overseeing the delivery processes to customers
  • Ensure customers’ complaints are attended and are properly and efficiently addressed
  • Collaborate with respective departments on stock readiness, availability and delivery schedules, and Inventory control.

EDUCATION/EXPERIENCE

  • A minimum of a BSc in Business Administration, Sales and Marketing, Customer Relationship Management, or a related discipline.
  • An MBA is an added advantage or a similar program focusing on sales, marketing, or operations.
  • A minimum of 5 years of experience in sales operations, sales enablement, or sales support roles.
  • A Proven track record of optimizing sales processes, managing customer relations manager systems, and supporting sales teams.

REQUIREMENTS

  • Must be a certified Sales Operations Professional (CSOP)and a certified Customer Success Manager (CCSM).
  • Must have an in-depth understanding of sales processes, pipelines, and metrics.
  • Must know about sales forecasting, quota planning, and revenue reporting.
  • Must be familiar with customer relations manager tools like Salesforce, HubSpot, or Zoho.
  • Proficiency with sales and analytics tools (e.g., Microsoft Excel, Google Analytics, Tableau, Power BI).
  • Must possess knowledge of market trends, competitor strategies, and customer behaviour. Personal attributes & Other requirements
  • Must possess strong interpersonal skills to lead teams, manage relationships, and collaborate across departments.
  • Ability to inspire and motivate sales teams while maintaining a customer-focused mindset.
  • Ability to solve problems and analyse data for insights
  • Must possess strategic thinking skills to align sales operations and customer relations with organisational goals.
  • Ability to persuade and communicate clearly (written and verbal) for both internal and external stakeholders.
  • Must know customer journey mapping and sales funnel optimization.
  • Ability to take up dual roles to balance operational efficiency with customer-centric strategies to drive revenue growth and enhance client satisfaction
  • Must have experience managing customer relationships and handling escalations
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